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Unveiling at COSMOPACK: Eye & Lip Masks👄

Unveiling at COSMOPACK: Eye & Lip Masks👄 With the hashtag #eyepatches racking up 229 million views on TikTok—especially during the colder, drier months—it’s clear that the demand for effective skincare solutions is rising. At Concept4, we stay on top of trends so you can offer your customers what’s hot! These overnight masks are gaining popularity […]

20 Years with Concept 4!

20 Years with Our Clients! As we reflect on two decades of creativity and collaboration, we take pride in being a trusted trend source and supplier for our key clients, many of whom have been with us for over 15 years. Our one-stop solution empowers customers to expand their product ranges across all categories. Here’s […]

SS2025 Runway Beauty Trends

SS2025 Runway Beauty Trends🌻 Need a guide on what your customers may be looking for come spring and summer 2025? Here are our trend predictions inspired by the latest runway shows that will keep you ahead of the curve for the upcoming year.

SS25 Trend Alert 🚨

Hot off the runway… As with each runway season the Concept4 product development team have been keeping an eye on every show & the influencers attending them, catching the common trends set to be big the following year. For 2025 SS, we’re excited to spotlight three standout colours that are set to dominate the scene: Butter Yellow, Celery, […]